Streamlining Audience Management for SRO Audiences

SRO Audiences specialises in managing audiences for TV shows, handling ticket applications, distribution, and attendance tracking. They needed to build upon their previous developer’s work to ensure seamless ticketing and audience management from application to attendance.

What We Did

We took over development and made critical improvements to their FileMaker solution:

  • Improved efficiency by automating a number of manual steps.
  • Enabled the system to generate and send tickets via email, complete with unique QR codes for each attendee.
  • Developed an iPhone app that scans QR codes upon arrival, recording attendance directly into the system for real-time tracking.

Results

Our enhancements brought significant benefits to SRO Audiences:

  • Automated ticketing reduced manual work and ensured accurate data handling.
  • Email delivery of tickets with QR codes improved the attendee experience and reduced paper use.
  • Real-time attendance tracking via the iPhone app streamlined show-day operations and provided reliable data for post-event analysis.

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